Here’s why your business needs CRM

No business ever gets very far without a steady stream of customers. They are your primary source of revenue, so taking care of your relationships with them must be your highest priority. To effectively foster customer relationships, your business should leverage customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first […]

Insider Tips And Secrets To Get The Most Out Of Your Computer

SPECIAL ALERT FOR CLEVELAND AREA BUSINESS OWNERS BACKING UP YOUR SERVER ALONE MAY STILL LEAD TO DATA LOSS

Most business owners know that it is important for their servers to be backed up. But what about your computers (desktops, laptops, Macs)? Though it’s true that quite a bit of your data is stored on your servers and backed up on your network, your computer itself (your icons, your background, all of your settings, your local files, music and pictures you have stored, and all of your software applications) is most likely NOT being backed up.

The pitfalls of business continuity planning

If your managed IT services provider has been using the same business continuity plan (BCP) for years, your organization may be in trouble. BCPs should continuously be updated so you avoid overlooking or underestimating certain issues. Not updating your BCP is just one mistake that can harm your business. Here are a few more you […]

Here are 4 ways your business can get ahead of the tech curve

The key to finding competitive advantage is by embracing innovation. So no matter how trivial or whimsical a technological development may seem, you’ll want to keep an open mind about what it can do for you. But for a small company, what does “embracing innovation” actually entail? Read on to learn more. Be an early […]

How automation boosts your small business’s marketing

A solid marketing strategy can make a business profitable. Unfortunately, in the past, not all small businesses were able to spend a huge amount of their budget on marketing. With marketing automation becoming more and more accessible to small enterprises, that has changed. Here are marketing automation benefits your small business should leverage. Inbound lead […]

4 Things to consider before selecting an MSP

Incorporating technology into business operations can be challenging given its complexity and constantly evolving nature. Many companies simply can’t keep up — this is why many of them are turning to managed IT services providers (MSPs) to handle their tech needs. MSPs defined MSPs are companies composed of specialists from various IT fields. They deliver […]

Don’t believe these disaster recovery myths

Modern technology changes rapidly, but not all businesses can match its pace. When it comes to disaster recovery (DR), we see business owners clinging to ideas that no longer apply. It’s high time you learn the truth about the following DR myths, so you can stop believing them. Myth 1: Tape backups are the best […]

The Hidden Dangers Of “Shadow IT” To Your Business

We all know that using information technology — programs, apps, or internet browsing — carries a certain amount of risk. Nobody wants to have their secure data compromised, but technology brings enough benefits that the risk is worth it. So you vet certain systems, you establish protocols, you update and patch your software, and you keep track of the technology used at work.

Is Cell-Phone Addiction Ruining Your Organization’s Ability To Function?

Here’s a scary new stat: according to a new Baylor University study published in the Journal of Behavioral Addictions, the average female student spends 10 hours a day on her cell phone, with male students only slightly behind at eight hours. You KNOW that means they have to be texting and staring at their cell phone during times when it’s horribly inappropriate, such as while driving, in class, at work, etc. Ten hours! Think about that!

Tips to enhance your website’s look

“Don’t judge a book by its cover,” the cliche goes. But in marketing, looks /do/ matter. Take, for example, your website. It is often the first opportunity to make a good impression on customers and potential customers. You don’t want to squander that opportunity just because your site’s looks aren’t up to par. Here’s how […]